PR Corner

Do you have a flyer, newsletter, website, or video that has been successful at drawing visitors and new members to your club?

Share your ideas and success with your fellow Toastmasters. Send examples of your PR material to pr@d101tm.org to showcase on this page. Include a brief description of what made your PR campaign successful – content, design, who your target audience is (who you distribute it to), etc.

Sample Newsletters from District 101 Clubs

Toasters R Us Newsletter

Toasters R Us publishes quarterly newsletters to remind members of recent activities, accomplishments, and exciting events. A team of editors help contribute to the publication, which highlights outstanding members and member accomplishments.

A Table of Contents informs readers of what to expect in the 2-page newsletter.

Colorful graphics as well as different font styles and font colors capture the reader’s attention.

A special sidebar section on the second page is used to share short tips and information in graphic form.


Intel Innovators Newsletter front page
The Intel Innovators club creates and distributes newsletters to remind people about their club. As a corporate club, members may forget to come to meetings, or may drift away from the club when they become too busy. The newsletter helps remind members of the fun atmosphere the club creates, and shares some of the memorable moments from the past month. Creating the newsletter every month can be daunting, but content and articles are divided amongst the officers so no one person is overloaded.

Newsletters can be made to look more professional by utilizing the official graphic elements from Toastmasters International.

Toastmasters International recommends using their color palette, found on Page 2 of the Visual Brand Guidelines, on all promotional material.

Newsletters are a great opportunity to recognize member achievements, highlight past activities, and promote upcoming events.

Using photographs of members and club events helps readers get to know the club and see members enjoying club activities.

Sample Webpages from District 101 Clubs

Next Step Toastmasters Newsletter front page
Next Step Toastmasters updates their website home page after each monthly meeting and major event involving their members to showcase club activities and member achievements.

Brief text descriptions enhance collages of quality photos that provide a summary of each event/meeting. A mix of posed and action photos are used to give the viewer a sense of the club members, culture and activities.

The website is hosted by FreeToastHost, which offers free hosting for Toastmasters Clubs, providing a standard format for users to follow, including a customizable table of contents and a secure area (login required) for members to access club materials.

The home page includes helpful information for visitors, including:

  • Member benefits
  • Membership requirements
  • Video clips of notable workshops and meetings that are not only educational, but showcase what the club has to offer

To create a collage of pictures and text to post on your website:

  1. Create a one page PowerPoint slide with pictures and text
  2. Save it as jpg and upload to the FreeToastHost website

Note: The image will be reduced in size when you upload to the FreeToastHost website. The Next Step VPPR normally creates a large PowerPoint slide (30 in by 45 in) – so that the picture quality will be better. The important thing is to keep a good aspect ratio (portrait works better than landscape).